The foremost disposition to have before writing any book is to be convinced that you’ve got something new and valuable to give. This disposition, in turn, must be twinned with the right marketing approach or strategy. Otherwise, the novel and valuable ideas in your book become an airplane with no runway. Every step in marketing must be thoroughly looked into with consideration on the possible or available resources. Lastly, you have to be “distinct” when branding yourself as an author. “What makes me different from all other authors?” This is a vital question to satisfy. Anyone of skill and intelligence can become an author. However, you can only leave a mark when helped by the right set of tools.